Dana Anderson

MS, User Experience Design   | Lead UX Product Designer & Researcher

 Dedicated and experienced User Experience Designer and Researcher with an enthusiasm for understanding users and improving digital experiences. Strong background in user-centered design and visual design. Self-starter, driven by problem solving and design thinking. Team player, detail-oriented, excellent communication and project & time management skills.

Reporting Dashboard

UX/UI prototype of dashboard reporting features highlighting questions, insights, sentiment analysis, trends, and integrated GPT. User flow steps through viewing observation details and using GPT search assistance. Created in Figma.

Case Study User Research

At Within3, a SAAS company, I led the UX team in research effort to better understand our internal and external users. I created a research plan, led interviews, and analyzed and presented data. The details are outlined in this case study.

Reporting Insights and Details

UX/UI prototype of data heavy dashboard organizing key insight questions, observations, sentiment analysis, and trends. User flow showing observation organization and detail card. Created in Figma.

Case Study: Moderated Testing

At Within3, a SAAS company, I led the UX team in moderated and unmoderated user testing surrounding new functionality. I created the research plan, ran multiple test sessions, and shared findings with the product team. The details are outlined in this case study.

The interview guide and results for this project can be found below under “writing samples.”

Insights Home Page

UX/UI prototype of organization and prioritization of insight questions and observations modal. Created in Figma.

Writing Samples

If you are interested in seeing a sample of moderated testing guides, results report, and an interview discussion guide I’ve created, you can view them here.